Volkswagen reveals new compact electric SUV prior to Munich auto exhibition
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Sep 07 2025
0mins
Source: Reuters
New Electric SUV Concept: Volkswagen has introduced the ID.CROSS, a compact electric SUV set to debut in summer 2026, aimed at affordable pricing between 28,000 and 30,000 euros to attract less affluent customers.
Challenges and Strategies: The automaker faces significant challenges, including competition from China, declining demand in Europe, and U.S. tariffs, prompting a major cost-cutting program that will eliminate over 35,000 jobs and reduce capacity at German plants.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
