Utz Sees Q4 Adjusted EBITDA at $62M
Sees Q4 adjusted EBITDA $62M-$62M. "We were pleased with how we ended 2025 with Retail Sales growth of approximately 3.5%2 in the fourth quarter, importantly, in a Salty Snack category that has returned to growth, up 1.1%3 in the fourth quarter. However, Net Sales lagged our strong Retail Sales as our channel partners reduced inventories during the second half of the quarter due to a variety of factors including SNAP payment delays and the government shutdown. Shipment trends normalized as we exited the year," said Howard Friedman, CEO of Utz. "Further, we continued to execute well on our productivity and operational efficiency programs and remain on-track with our growth initiatives such as our California expansion in early 2026."
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Utz Brands (UTZ) Projects Q4 2025 Sales of $343 Million
- Sales Growth Outlook: Utz Brands anticipates Q4 2025 net sales between $342 million and $343 million, reflecting organic growth of 0.3% to 0.6% year-over-year, indicating stable market demand.
- EBITDA Improvement: The company expects adjusted EBITDA to range from $62 million to $64 million in Q4, representing a year-over-year increase of 17% to 21%, showcasing enhanced cost control and operational efficiency.
- Full Year Performance Forecast: For the full year 2025, Utz Brands projects net sales of $1.439 billion to $1.440 billion, with organic growth of 2.4% to 2.5% compared to 2024, highlighting ongoing market expansion potential.
- Future Guidance Announcement: The company plans to release full financial results and 2026 guidance on February 12, with investors closely monitoring this to assess the effectiveness of future growth strategies.

Boulder Canyon Launches First National Brand Campaign 'Be for Real' to Promote Authentic Experiences
- Campaign Launch: Boulder Canyon has initiated its first national brand campaign, 'Be for Real,' in collaboration with The Sasha Group, aiming to encourage consumers to disconnect from digital distractions and reconnect with real moments, thereby enhancing brand awareness.
- Market Positioning: The campaign will be showcased across social media, online videos, and shopping venues, emphasizing the brand's commitment to real, simple ingredients, particularly North American-grown potatoes, avocado oil, and sea salt, further solidifying its position in the healthy snack market.
- Consumer Engagement: This initiative seeks to remind consumers to cherish authentic experiences in a world dominated by AI images and social media trends, thereby strengthening the emotional connection between the brand and its customers and enhancing customer loyalty.
- Brand Legacy Continuation: Since its founding in 1994, Boulder Canyon has consistently used select ingredients to create delicious snacks, and this campaign serves as a natural extension of the brand essence, highlighting its commitment to genuine consumer experiences.









