Tariff 'noise' makes business customers slow to spend, says UK's Sage
Written by Emily J. Thompson, Senior Investment Analyst
Updated: May 15 2025
0mins
Source: Reuters
Sage's Financial Performance: British software company Sage reported a 9% revenue increase for the first half of the year, maintaining its growth forecast despite economic uncertainty affecting small business spending.
Customer Caution and AI Investment: CEO Steve Hare highlighted that small businesses are hesitant to invest due to confidence issues, while Sage continues to enhance its AI capabilities, with its generative AI assistant, Sage Copilot, being actively used by a significant portion of its customers.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.








