Rohlik, the online grocery retailer, focuses on services and advertising while considering an IPO.

Rohlik Group's Growth Strategy: The Prague-based online grocer Rohlik Group is enhancing profitability by offering e-commerce and logistics services to other retailers through its new platform Veloq, while also selling advertising space to food brands. The company is considering an initial public offering (IPO) to further accelerate growth.

Market Expansion and Revenue Projections: Rohlik, valued at nearly $2 billion, expects a 35% revenue increase in 2025, reaching approximately 1.43 billion euros. The company is capitalizing on opportunities in the German market, particularly following a wave of bankruptcies, and aims to expand its retail media business significantly.