Pinterest Cuts 15% Workforce, Shifts to AI Strategy Amidst Growth Stock Surge
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1d ago
0mins
Source: Benzinga
- Significant Growth Potential: According to Benzinga Edge data, Pinterest's growth score has surged to 95.09, placing it in the 95th percentile among peers, reflecting strong historical expansion in earnings and revenue across multiple periods, despite market sentiment lagging behind.
- Dismal Market Sentiment: Despite high growth scores, Pinterest's momentum score is a mere 5.04, indicating it is in the bottom 5% for price movement patterns, suggesting the company faces significant market pressure with bearish signals across short, medium, and long-term price trends.
- Workforce Reduction and Restructuring: Pinterest's announcement of a 15% workforce reduction and office space downsizing aims to improve its quality score, currently at only 30.04, by taking aggressive steps to enhance operational efficiency and financial health in response to market challenges.
- AI Transformation Strategy: The company's future strategy pivots towards AI, with management stating that the restructuring will shift resources to AI roles, and CEO Bill Ready claims this move will transform the platform into an “AI-powered shopping assistant,” enhancing user experience and market competitiveness.
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Analyst Views on PINS
Wall Street analysts forecast PINS stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PINS is 38.41 USD with a low forecast of 30.00 USD and a high forecast of 50.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
24 Analyst Rating
18 Buy
6 Hold
0 Sell
Strong Buy
Current: 22.560
Low
30.00
Averages
38.41
High
50.00
Current: 22.560
Low
30.00
Averages
38.41
High
50.00
About PINS
Pinterest, Inc. (Pinterest) offers visual search and discovery platform. The Company’s primary service, Pinterest, can be accessed through its mobile application or the Web. People use Pinterest to find ideas. As they browse Pinterest content, Pins, they fine-tune their tastes and find the idea. Users interact with the platform in multi-session journeys to find inspiration, curate their latest look, plan their next project and shop from brands. It has approximately 553 million monthly active users across the world. Content on Pinterest comes from a variety of sources, including retailers, brands, creators, publishers and users. It acquires that content via a range of methods, including product catalog uploads, direct publishing, and user curation. Content formats include images that allow the user to click into an idea to learn more, videos that provide the steps of an idea, and products that brands and merchants upload from catalogs.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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Meta Stock Rises Nearly 7% on AI Strategy and Strong Earnings Report
- Earnings Beat: Meta reported fourth-quarter revenue and profit that exceeded Wall Street expectations, forecasting capital expenditures of $115 billion to $135 billion for 2026, a significant increase from $72.22 billion in 2025, indicating strong growth potential for the company.
- AI Strategy Acceleration: Zuckerberg stated that Meta is accelerating its AI initiatives, expecting 2026 to further drive new product development and company-wide efficiencies, reflecting the company's forward-looking approach to technological innovation.
- Enhanced Personalization: Meta plans to leverage AI to enhance content personalization and interactivity across Instagram, Facebook, and Threads, which is expected to attract more user engagement and improve advertising effectiveness, thereby solidifying its market position.
- Positive Market Reaction: Meta's stock rose 6.6% in after-hours trading, also lifting shares of peers like Alphabet, Pinterest, and Reddit by 1.6% to 2.6%, showcasing investor optimism regarding Meta's future developments.

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