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  5. Petco Faces Class Action Investigation Over Data Breach Incident

Petco Faces Class Action Investigation Over Data Breach Incident

Written by Emily J. Thompson, Senior Investment Analyst
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WOOF.O-1.63%
Source: Globenewswire
Updated: 1 hour ago
0mins
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Source: Globenewswire
  • Data Breach Investigation: Edelson Lechtzin LLP is investigating a recent cybersecurity incident at Petco, where certain files were accidentally exposed online, potentially compromising sensitive personal information and negatively impacting the company's reputation and customer trust.
  • Legal Consequences: This incident has triggered a class action investigation against Petco, with Edelson Lechtzin LLP seeking legal remedies for affected individuals, indicating that legal risks may pose a threat to the company's future operations.
  • Customer Protection Measures: Petco has issued a notification letter advising customers to take steps to protect their personal data, although the specific types of information exposed have not been disclosed, the risk of identity theft and fraud has significantly increased, which could lead to customer attrition.
  • Company Response Strategy: Upon identifying the issue, Petco promptly initiated an investigation and secured the exposed materials, demonstrating the company's commitment to data security; however, this incident may affect its position in the highly competitive pet care market.
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Analyst Views on WOOF
Wall Street analysts forecast WOOF stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for WOOF is 4.03 USD with a low forecast of 2.75 USD and a high forecast of 5.14 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
10 Analyst Rating
Wall Street analysts forecast WOOF stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for WOOF is 4.03 USD with a low forecast of 2.75 USD and a high forecast of 5.14 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
2 Buy
7 Hold
1 Sell
Hold
Current: 3.060
sliders
Low
2.75
Averages
4.03
High
5.14
Current: 3.060
sliders
Low
2.75
Averages
4.03
High
5.14
Goldman Sachs
Buy
maintain
2025-12-02
Reason
Goldman Sachs
Price Target
2025-12-02
maintain
Buy
Reason
Goldman Sachs lowered the firm's price target on Petco to $4.53 from $5.14 and keeps a Buy rating on the shares. Petco reported an earnings beat for Q3 and plans to drive top-line growth in 2026 amid the competitive environment, the analyst tells investors in a research note. The services business is seen as a key differentiator, with ongoing efforts to improve utilization through staffing and marketing, and to enhance accessibility via technology and data sharing, Goldman says.
Morgan Stanley
Equal Weight
downgrade
2025-11-26
Reason
Morgan Stanley
Price Target
2025-11-26
downgrade
Equal Weight
Reason
Morgan Stanley lowered the firm's price target on Petco to $3.75 from $4.50 and keeps an Equal Weight rating on the shares. Competitive dynamics and a weak macro picture add pressure, limiting visibility on the path to a sustained topline inflection and further profitability improvements, the analyst tells investors following the company's Q3 report.
BofA
Kendall Toscano
Underperform
maintain
$3
2025-11-26
Reason
BofA
Kendall Toscano
Price Target
$3
2025-11-26
maintain
Underperform
Reason
BofA analyst Kendall Toscano raised the firm's price target on Petco to $3 from $2.75 and keeps an Underperform rating on the shares. The firm raised its FY26 adjusted EBITDA and adjusted EPS estimates to reflect Q3 upside, but sees continued same-store sales/traffic softness in the near-term as well as longer-term risk that market share erosion could continue, the analyst tells investors.
Wells Fargo
Zachary Fadem
Equal Weight
maintain
$4
2025-08-29
Reason
Wells Fargo
Zachary Fadem
Price Target
$4
2025-08-29
maintain
Equal Weight
Reason
Wells Fargo analyst Zachary Fadem raised the firm's price target on Petco to $4 from $3.50 and keeps an Equal Weight rating on the shares. While Q2 comps were in-line, the firm sees Petco shares sharply higher tomorrow via EBITDA upside and additional signs of turnaround progress. That said, with topline still muted and high category competition, Wells stays sidelined.
See All Ratings
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About WOOF
Petco Health and Wellness Company, Inc. is a pet health and wellness company focused on improving the lives of pets, pet parents, and its own Petco partners. It offers pet parents a full spectrum of product choices with products to address ongoing humanization and premiumization trends in the market. It integrates its product offering with its services business, building on the foundation of treating the whole pet, including their physical, mental and social well-being. Its service offering includes veterinary care, grooming, and training. It operates a network of full-service, general practice veterinary hospitals complemented by prescription and insurance offerings. It operates more than 1,500 pet care centers across the United States, Mexico and Puerto Rico and a growing network of on-site veterinary hospitals and mobile veterinary clinics. It offers a complete pet health and wellness ecosystem accessible through its pet care centers and digitally at petco.com and on the Petco app.

About the author

Emily J. Thompson
Preview
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.

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