Pernod Ricard sells Imperial Blue whisky to India's Tilaknagar Industries
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jul 23 2025
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Source: Reuters
Pernod Ricard's Strategic Sale: Pernod Ricard has agreed to sell its Imperial Blue whisky brand to Tilaknagar Industries, aiming to focus on premium brands and improve profitability in India, which is seen as a key market for future growth.
Tilaknagar's Market Shift: The acquisition allows Tilaknagar Industries to expand into the whisky segment, enhancing its portfolio and aligning with its strategy to capitalize on higher-margin products following a successful turnaround.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
