Perion Introduces "SODA" – Advanced AI-Driven Supply-Side Technology for Web and DOOH Aimed at Boosting Publisher Revenue and Minimizing Advertiser Waste
Introduction of SODA: Perion Network Ltd. has launched SODA, an AI-powered suite designed to optimize supply path efficiency and maximize revenue for digital publishers through advanced algorithms and real-time mediation.
Key Features and Benefits: SODA offers capabilities such as smart mediation, enhanced demand-side synergy, revenue growth opportunities, transparency in supply performance, and improved site efficiency, making it a significant tool for publishers in the digital advertising landscape.
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Perion Network to Participate in 28th Annual Needham Growth Conference in New York
- Conference Participation: Perion Network will participate in the 28th Annual Needham Growth Conference on January 14 in New York, where CEO Tal Jacobson and CFO Elad Tzubery will hold one-on-one meetings with investors, aiming to enhance investor engagement and boost market confidence.
- Live Interaction: Jacobson will participate in a fireside chat at 9:30 AM Eastern Time, with the session being webcast live on the company's website, providing a transparent communication channel to attract more investor interest.
- Technological Edge: Through its Perion One platform, Perion aims to enhance the effectiveness of digital advertising, assisting agencies, brands, and retailers in optimizing their marketing investments, thereby gaining a competitive advantage in the crowded advertising market.
- Market Positioning: The company's participation in this conference not only showcases its leadership in modern advertising technology but also indicates its commitment to future growth opportunities, aiming to drive business development through technological innovation.
Peripherii Launches Priamble, the World's First Fashion-Forward Audio Earrings for Modern Women
- Innovative Product Launch: Peripherii officially launched Priamble™ audio earrings in November 2025, merging high-end jewelry with open-ear audio technology to address women's aesthetic and practical needs in professional settings.
- Clear Market Positioning: Priamble™ is positioned as the premier 'Tech-Luxury' gift for the 2025 holiday season, catering to modern women's multifaceted needs in social and professional environments, thereby enhancing brand visibility.
- Unique Design: The earrings utilize discreet audio technology, ensuring wearers can enjoy music and calls while remaining aware of their surroundings, making them ideal for urban professionals and enhancing user experience.
- Diverse Styles: The inaugural collection features six distinct earring designs inspired by women's communities, showcasing a perfect blend of artistry and functionality, further solidifying Peripherii's market position in the fashion-tech sector.
Pharming Group Reports Positive Q3 Results, Alongside On Holding, BigBear.ai Holdings, and Other Major Stocks Rising on Wednesday
U.S. Stock Market Performance: U.S. stocks showed mixed results, with the Dow Jones index increasing by over 300 points on Wednesday.
Pharming Group's Financial Success: Pharming Group N.V. saw a significant share price increase of 5.9% to $17.17 after reporting better-than-expected Q3 results and raising its FY25 sales guidance.
Notable Stock Gains: On Holding AG's shares surged 23% to $43.27 following positive Q3 results, while BigBear.ai Holdings gained 20.1% to $7.28 after announcing an acquisition and strong quarterly results.
Other Companies with Strong Performance: McGraw Hill, Perion Network, ChipMOS Technologies, Datavault AI, and CorMedix also reported substantial gains in their stock prices after positive financial results.
What’s Behind the Surge in Perion Network Stock on Wednesday?
Quarterly Performance: Perion Network Ltd reported third-quarter adjusted earnings of 28 cents per share, exceeding analysts' expectations, with revenue of $110.46 million, an 8% increase year-over-year.
Traffic Acquisition Costs: TAC for the quarter was $59.5 million, representing 54% of revenue, while contribution ex-TAC rose 7% to $51.0 million, leading to a significant increase in adjusted EBITDA by 63% year-over-year.
Segment Growth: Advertising Solutions revenue grew by 8% to $87.7 million, with notable increases in CTV revenue (75%) and DOOH revenue (26%), although Web channel revenue saw an 11% decline.
Share Repurchase and Outlook: The company repurchased 0.8 million shares for $7.5 million and increased its share repurchase program to $200 million, while reaffirming its full-year revenue guidance of $430 million to $450 million.
Perion and Albertsons Media Collective Collaborate to Access First-Party Retail Audiences via High-Impact Display and DOOH Campaigns
Partnership Announcement: Perion Network Ltd. and Albertsons Media Collective have formed a strategic partnership that allows advertisers to utilize Albertsons' extensive first-party shopper data across Perion's high-impact display and Digital Out-Of-Home (DOOH) advertising formats.
Enhanced Advertising Capabilities: This collaboration enables marketers to engage over 100 million verified shoppers through personalized, dynamic campaigns that span the entire purchase journey, supported by advanced measurement tools and AI-driven optimizations.
Perion Introduces "SODA" – Advanced AI-Driven Supply-Side Technology for Web and DOOH Aimed at Boosting Publisher Revenue and Minimizing Advertiser Waste
Introduction of SODA: Perion Network Ltd. has launched SODA, an AI-powered suite designed to optimize supply path efficiency and maximize revenue for digital publishers through advanced algorithms and real-time mediation.
Key Features and Benefits: SODA offers capabilities such as smart mediation, enhanced demand-side synergy, revenue growth opportunities, transparency in supply performance, and improved site efficiency, making it a significant tool for publishers in the digital advertising landscape.
Perion Network to Participate in 28th Annual Needham Growth Conference in New York
- Conference Participation: Perion Network will participate in the 28th Annual Needham Growth Conference on January 14 in New York, where CEO Tal Jacobson and CFO Elad Tzubery will hold one-on-one meetings with investors, aiming to enhance investor engagement and boost market confidence.
- Live Interaction: Jacobson will participate in a fireside chat at 9:30 AM Eastern Time, with the session being webcast live on the company's website, providing a transparent communication channel to attract more investor interest.
- Technological Edge: Through its Perion One platform, Perion aims to enhance the effectiveness of digital advertising, assisting agencies, brands, and retailers in optimizing their marketing investments, thereby gaining a competitive advantage in the crowded advertising market.
- Market Positioning: The company's participation in this conference not only showcases its leadership in modern advertising technology but also indicates its commitment to future growth opportunities, aiming to drive business development through technological innovation.
Peripherii Launches Priamble, the World's First Fashion-Forward Audio Earrings for Modern Women
- Innovative Product Launch: Peripherii officially launched Priamble™ audio earrings in November 2025, merging high-end jewelry with open-ear audio technology to address women's aesthetic and practical needs in professional settings.
- Clear Market Positioning: Priamble™ is positioned as the premier 'Tech-Luxury' gift for the 2025 holiday season, catering to modern women's multifaceted needs in social and professional environments, thereby enhancing brand visibility.
- Unique Design: The earrings utilize discreet audio technology, ensuring wearers can enjoy music and calls while remaining aware of their surroundings, making them ideal for urban professionals and enhancing user experience.
- Diverse Styles: The inaugural collection features six distinct earring designs inspired by women's communities, showcasing a perfect blend of artistry and functionality, further solidifying Peripherii's market position in the fashion-tech sector.
Pharming Group Reports Positive Q3 Results, Alongside On Holding, BigBear.ai Holdings, and Other Major Stocks Rising on Wednesday
U.S. Stock Market Performance: U.S. stocks showed mixed results, with the Dow Jones index increasing by over 300 points on Wednesday.
Pharming Group's Financial Success: Pharming Group N.V. saw a significant share price increase of 5.9% to $17.17 after reporting better-than-expected Q3 results and raising its FY25 sales guidance.
Notable Stock Gains: On Holding AG's shares surged 23% to $43.27 following positive Q3 results, while BigBear.ai Holdings gained 20.1% to $7.28 after announcing an acquisition and strong quarterly results.
Other Companies with Strong Performance: McGraw Hill, Perion Network, ChipMOS Technologies, Datavault AI, and CorMedix also reported substantial gains in their stock prices after positive financial results.
What’s Behind the Surge in Perion Network Stock on Wednesday?
Quarterly Performance: Perion Network Ltd reported third-quarter adjusted earnings of 28 cents per share, exceeding analysts' expectations, with revenue of $110.46 million, an 8% increase year-over-year.
Traffic Acquisition Costs: TAC for the quarter was $59.5 million, representing 54% of revenue, while contribution ex-TAC rose 7% to $51.0 million, leading to a significant increase in adjusted EBITDA by 63% year-over-year.
Segment Growth: Advertising Solutions revenue grew by 8% to $87.7 million, with notable increases in CTV revenue (75%) and DOOH revenue (26%), although Web channel revenue saw an 11% decline.
Share Repurchase and Outlook: The company repurchased 0.8 million shares for $7.5 million and increased its share repurchase program to $200 million, while reaffirming its full-year revenue guidance of $430 million to $450 million.
Perion and Albertsons Media Collective Collaborate to Access First-Party Retail Audiences via High-Impact Display and DOOH Campaigns
Partnership Announcement: Perion Network Ltd. and Albertsons Media Collective have formed a strategic partnership that allows advertisers to utilize Albertsons' extensive first-party shopper data across Perion's high-impact display and Digital Out-Of-Home (DOOH) advertising formats.
Enhanced Advertising Capabilities: This collaboration enables marketers to engage over 100 million verified shoppers through personalized, dynamic campaigns that span the entire purchase journey, supported by advanced measurement tools and AI-driven optimizations.
Perion Introduces "SODA" – Advanced AI-Driven Supply-Side Technology for Web and DOOH Aimed at Boosting Publisher Revenue and Minimizing Advertiser Waste
Introduction of SODA: Perion Network Ltd. has launched SODA, an AI-powered suite designed to optimize supply path efficiency and maximize revenue for digital publishers through advanced algorithms and real-time mediation.
Key Features and Benefits: SODA offers capabilities such as smart mediation, enhanced demand-side synergy, revenue growth opportunities, transparency in supply performance, and improved site efficiency, making it a significant tool for publishers in the digital advertising landscape.
