New Product Launch: Oscar Mayer introduces the "EveryBun" Pack, a combined offering of traditional and plant-based hot dogs to cater to both meat lovers and vegetarians/vegans.
Product Details: The EveryBun Pack includes eight Oscar Mayer Wieners and four Plant-Based Hot Dogs, packaged to avoid cross-contamination, available for order in select cities through GoPuff.
Promotional Campaign: The Oscar Mayer Wienermobile will distribute free EveryBun Packs in Los Angeles, targeting areas with high concentrations of hot dog enthusiasts and plant-based eaters.
Consumer Engagement: The limited-time offer aims to gauge consumer demand for the new product, reflecting the growing trend towards plant-based eating during the summer grilling season.
KHC
$24.68+Infinity%1D
Analyst Views on KHC
Wall Street analysts forecast KHC stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for KHC is 25.71 USD with a low forecast of 24.00 USD and a high forecast of 28.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
15 Analyst Rating
Wall Street analysts forecast KHC stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for KHC is 25.71 USD with a low forecast of 24.00 USD and a high forecast of 28.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
0 Buy
14 Hold
1 Sell
Hold
Current: 24.500
Low
24.00
Averages
25.71
High
28.00
Current: 24.500
Low
24.00
Averages
25.71
High
28.00
Piper Sandler
Neutral
maintain
$25 -> $27
2025-12-15
New
Reason
Piper Sandler
Price Target
$25 -> $27
2025-12-15
New
maintain
Neutral
Reason
Piper Sandler raised the firm's price target on Kraft Heinz to $27 from $25 and keeps a Neutral rating on the shares. The firm notes Kraft Heinz's top-line momentum remains weak, and it believes more spending is likely needed to return its brands to growth. The company will get tariff relief on its coffee imports, which likely comes sometime in Q2 2026 as it cycles through inventory already subject to tariffs. However, Piper expects Kraft Heinz to make price adjustments to give savings back to consumers, and so doesn't expect cost relief to benefit margins.
Barclays
Equal Weight
downgrade
$26 -> $24
2025-10-31
Reason
Barclays
Price Target
$26 -> $24
2025-10-31
downgrade
Equal Weight
Reason
Barclays lowered the firm's price target on Kraft Heinz to $24 from $26 and keeps an Equal Weight rating on the shares following the earnings report. The company continues to believe its current issues are cyclical.
TD Cowen
Hold
downgrade
$28 -> $26
2025-10-30
Reason
TD Cowen
Price Target
$28 -> $26
2025-10-30
downgrade
Hold
Reason
TD Cowen lowered the firm's price target on Kraft Heinz to $26 from $28 and keeps a Hold rating on the shares. The firm said with its 3Q organic sales miss (-2.5% vs -2.2% consensus), Kraft Heinz lowered 2025 guidance and warned of deteriorating industry conditions heading into 4Q along with higher investment spending in 2026.
JPMorgan
Thomas Palmer
Neutral
downgrade
$27 -> $25
2025-10-30
Reason
JPMorgan
Thomas Palmer
Price Target
$27 -> $25
2025-10-30
downgrade
Neutral
Reason
JPMorgan analyst Thomas Palmer lowered the firm's price target on Kraft Heinz to $25 from $27 and keeps a Neutral rating on the shares. The firm updated the company's model post the earnings report.
About KHC
The Kraft Heinz Company manufactures and markets food and beverage products around the world through its eight consumer-driven product platforms: Taste Elevation, Easy Ready Meals, Substantial Snacking, Desserts, Hydration, Cheese, Coffee, and Meats. The Company has two reportable segments defined by geographic region: North America and International Developed Markets. Its other segments, consisting of West and East Emerging Markets (WEEM) and Asia Emerging Markets (AEM), are combined and disclosed as Emerging Markets. It manufactures its products from a wide variety of raw materials. Its brands include Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Ore-Ida, Capri Sun, Maxwell Apartment, Kool-Aid, Jell-O, Heinz, Golden Circle, Wattie’s, Plasmon, Heinz, ABC, Master, Quero, Kraft, and Pudliszki, among others. The Company’s products are sold through its own sales organizations and through independent brokers, agents, and distributors.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
