Netflix (NFLX) Exhibits Strong January Performance with Average Gain of 14.7%
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 18h ago
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Source: Yahoo Finance
- Strong January Performance: Over the past 20 years, Netflix has averaged a 14.7% gain in January, finishing higher in 71% of the years, which underscores its strong seasonal trend and reinforces its leadership position in the streaming industry.
- Holiday Viewing Peak: During the holiday season, increased family gatherings lead to higher streaming hours, significantly boosting Netflix's user engagement during this period, reflecting the sustained demand for its content and market appeal.
- Earnings Exceed Expectations: Netflix typically reports its fourth-quarter earnings in mid-January, and historically, these reports often surpass Wall Street expectations, particularly in subscriber growth and engagement, which not only drives stock price increases but also enhances investor confidence.
- Future Outlook: Despite a nearly 3% decline in Netflix's stock at the start of 2026, the market remains focused on its upcoming Q4 2025 earnings report, with historical data suggesting that January's upward trend may continue, presenting potential profit opportunities for investors.
Analyst Views on NFLX
Wall Street analysts forecast NFLX stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for NFLX is 139.13 USD with a low forecast of 95.00 USD and a high forecast of 160.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
36 Analyst Rating
28 Buy
7 Hold
1 Sell
Strong Buy
Current: 90.530
Low
95.00
Averages
139.13
High
160.00
Current: 90.530
Low
95.00
Averages
139.13
High
160.00
About NFLX
Netflix, Inc. is a provider of entertainment services. The Company acquires, licenses and produces content, including original programming. It provides paid memberships in over 190 countries offering television (TV) series, films and games across a variety of genres and languages. It allows members to play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time. The Company offers members the ability to receive streaming content through a host of Internet-connected devices, including TVs, digital video players, TV set-top boxes and mobile devices. It is engaged in scaling its streaming service, such as introducing games and advertising on its service, as well as offering live programming. It is developing technology and utilizing third-party cloud computing, technology and other services. The Company is also engaged in scaling its own studio operations to produce original content.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.





