NationsBenefits and Tops Friendly Markets Collaborate to Enhance Food as Medicine Accessibility in Upstate New York, Pennsylvania, and Vermont

Partnership Announcement: NationsBenefits has partnered with Tops Friendly Markets to allow health plan members to use their Benefits Mastercard® Prepaid Card at all Tops locations for purchasing eligible food items.

Addressing Food Insecurity: The collaboration aims to tackle food insecurity, particularly in rural areas of New York where access to nutritious food is limited, by providing healthier options directly at grocery stores.

Innovative Technology Integration: NationsBenefits' Basket Adjudication Service (BAS) will validate transactions in real-time, enabling health plans to gather insights and tailor benefits based on local purchasing patterns.

Focus on Health and Wellness: Both companies emphasize the importance of providing high-quality, affordable food options while promoting healthier lifestyles and improving community health outcomes through targeted initiatives.