Moncler raises prices on tariffs, may postpone store openings if downturn worsens

Moncler's Pricing Strategy: Moncler is implementing slight price increases to counteract the impact of U.S. tariffs, with plans for further conservative hikes in 2026 pending economic conditions and currency fluctuations.

Sales Performance: The company reported a 1% decline in second-quarter sales, attributed to weak tourist flows, particularly in Europe and Asia, despite a 5% increase in U.S. sales, raising uncertainty about future demand trends.