Earnings Estimates and Performance: J.Jill Inc (NYSE:JILL) is expected to report Q2 2025 earnings on September 3, 2025, with revenue estimates declining to $151.34 million and earnings at $0.72 per share. The company missed previous quarter expectations, reporting $153.62 million in revenue and $0.76 per share in earnings.
Analyst Recommendations and Valuation: The average target price for J.Jill Inc is $21.25, indicating a potential upside of 26.79% from its current price of $16.76, while GuruFocus estimates a GF Value of $23.56, suggesting a 40.57% upside. The consensus recommendation from brokerage firms is an "Outperform" status with an average rating of 1.8.
JILL
$14.34+Infinity%1D
Analyst Views on JILL
Wall Street analysts forecast JILL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for JILL is 20.00 USD with a low forecast of 17.00 USD and a high forecast of 26.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
5 Analyst Rating
Wall Street analysts forecast JILL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for JILL is 20.00 USD with a low forecast of 17.00 USD and a high forecast of 26.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
3 Buy
2 Hold
0 Sell
Moderate Buy
Current: 13.830
Low
17.00
Averages
20.00
High
26.00
Current: 13.830
Low
17.00
Averages
20.00
High
26.00
Telsey Advisory
Market Perform
downgrade
$17 -> $16
2025-12-11
Reason
Telsey Advisory
Price Target
$17 -> $16
2025-12-11
downgrade
Market Perform
Reason
Telsey Advisory lowered the firm's price target on J.Jill to $16 from $17 and keeps a Market Perform rating on the shares. The company delivered a "nice" top and bottom line beat, the analyst tells investors. The firm believes Q3 performance should serve as an "encouraging" sign that the new CEO's focus on expanding the customer file by involving the product assortment, enhancing the customer journey, and progress on marketing mix and storytelling across channels are bearing fruit.
BTIG
Janine Stichter
Buy
downgrade
$26 -> $21
2025-12-10
Reason
BTIG
Janine Stichter
Price Target
$26 -> $21
2025-12-10
downgrade
Buy
Reason
BTIG analyst Janine Stichter lowered the firm's price target on J.Jill to $21 from $26 and keeps a Buy rating on the shares. J. Jill delivered a solid Q3 with stronger revenue and execution driving higher average unit retail, though a soft start to Q4 reflects seasonal promotional pressure rather than underlying demand, the analyst tells investors in a research note. With new CEO Mary Ellen Coyne's product and marketing strategy set to materialize in 2026, the setup improves, supporting a higher valuation as the balance sheet strengthens and leadership changes act as catalysts, the firm adds.
Jefferies
Buy
downgrade
$20 -> $18
2025-12-10
Reason
Jefferies
Price Target
$20 -> $18
2025-12-10
downgrade
Buy
Reason
Jefferies lowered the firm's price target on J.Jill to $18 from $20 and keeps a Buy rating on the shares following "decent" Q3 results. The firm noted there was strength in J.Jill's direct channel, but experienced soft store results. The company's Q4 guide assumes elevated promotions and tariffs, and guides net sales, SSS, and adjusted EBITDA, below Street estimates, Jefferies told investors in a research note.
TD Cowen
Hold
maintain
$16 -> $17
2025-09-04
Reason
TD Cowen
Price Target
$16 -> $17
2025-09-04
maintain
Hold
Reason
TD Cowen raised the firm's price target on J.Jill to $17 from $16 and keeps a Hold rating on the shares. The firm said 2Q25 was mixed as better results were driven by higher clearance activities and the 3Q25 outlook was relatively weaker versus consensus, reflecting uncertainty in the consumer and tariffs.
About JILL
J.Jill, Inc. is a national lifestyle brand, which provides apparel, footwear and accessories. The Company’s operating segments consist of its retail and direct channels. Its products are marketed under the J.Jill brand name and sold primarily through two channels: its ecommerce platform and catalog (Direct) and its retail stores (Retail). Direct channel consists of its Website and catalog orders. Its Website also provides customers with a range of colors and sizes than available in its stores. In addition to its core assortment, the Company has three sub-brands, Pure Jill, Wearever, and Fit. It also offers accessory collections, such as scarves and jewelry. Wearever is all day refined dressing designed for work, travel, and home. Its products are available across the full range of sizes including regular, petite, and tall, and it provides one, size-integrated shopping destination for customers with sizes from extra small up to 2X in store and 4X online.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.