JD Sports Experiences Decline in Underlying Sales in Second Quarter Due to Weak UK Market
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Aug 27 2025
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Source: Yahoo Finance
Sales Performance: JD Sports Fashion reported a deeper decline in underlying sales for the second quarter, with like-for-like sales falling 3.0%.
Market Weakness: The decline reflects ongoing weakness in the UK market, despite signs of stabilization in the key U.S. market.
Revenue Sources: Nearly 40% of JD Sports' revenue comes from the United States through various store brands including JD Sports, Hibbett, DTLR, and Shoe Palace.
Quarter Comparison: The sales decline in the second quarter follows a 2.0% drop in the first quarter, indicating a worsening trend.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.








