Heineken® 0.0 Teams Up with Playtomic to Offer Exclusive Perks for Padel Players Worldwide

Written by Emily J. Thompson, Senior Investment Analyst

Source: Newsfilter

Updated: Nov 19 2025

0mins

Source: Newsfilter

Partnership Announcement: Heineken® 0.0 has entered a multi-year partnership with Playtomic, enhancing its sponsorship in the sport of padel and aiming to create unique social experiences for players worldwide.
Open Matches Initiative: The collaboration will introduce "Open Matches by Heineken® 0.0," designed to connect players who have never met before, with the first event launching in December in Barcelona.
Focus on Social Connections: The partnership emphasizes the social nature of padel, with 73% of players citing socializing as a key reason for playing, and aims to provide opportunities for players to meet and enjoy Heineken products post-game.
Global Reach: Playtomic's extensive community across 66 countries will allow Heineken® 0.0 to engage with both grassroots and professional players, enhancing social moments at all levels of the sport.

About the author

Emily J. Thompson

Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.