GOTS Initiative Aims to Advocate for Sustainable and Ethical Textile Manufacturing

Campaign Overview: The #BehindTheSeams campaign, active in September, aims to promote ethical textile production and sustainability by highlighting the efforts of over 15,000 certified establishments across 87 nations, while collaborating with brands like Tony’s Chocolonely and Nudie Jeans to inspire consumers and corporations to make responsible choices.

Call to Action: With the United Nations’ Sustainable Development Goals deadline approaching, the campaign encourages global dialogue and engagement through social media, featuring educational content to demonstrate that impactful change in the textile industry is achievable and enjoyable.