GameStop's CEO Ryan Cohen Proposes Musk-Inspired Compensation Plan, Igniting Retail Controversy; Stock Remains Underperforming

Written by Emily J. Thompson, Senior Investment Analyst

Source: stocktwits

Updated: Jan 12 2026

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Should l Buy ?

Source: stocktwits

New Compensation Plan for CEO: GameStop announced a new compensation plan for CEO Ryan Cohen, potentially allowing him to earn up to $35 billion based on company stock and profit milestones.
Mixed Retail Response: The retail response to the compensation plan has been mixed, with many investors expressing concerns about the company's share weaknesses despite a temporary stock gain following the announcement.
Comparison to Tesla's CEO: Cohen's compensation structure resembles that of Tesla CEO Elon Musk's previous plan, which faced legal scrutiny, highlighting the ambitious nature of Cohen's goals for GameStop.
Market Sentiment and Stock Activity: Following the announcement, GameStop's stock experienced fluctuations, with a shift in retail sentiment from bearish to bullish, as investors discussed the potential for significant growth amidst ongoing market volatility.

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About the author

Emily J. Thompson

Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.

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