Diageo and Pernod Ricard Sue Maharashtra Over Tax Hike Impacting Affordable Brands
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Nov 28 2025
0mins
Source: Newsfilter
- Tax Policy Controversy: Maharashtra's tax hike on premium affordable brands from 300% to 450% has led to a 35-40% drop in sales for Diageo's McDowell's and Pernod's Royal Stag within weeks, significantly impacting market share in a key region.
- Legal Action Context: Diageo and Pernod's Indian lobbying group has filed a lawsuit against the state, arguing that the new policy grants unfair competitive advantages to local firms, potentially undermining the position of foreign companies in the market.
- Market Impact Analysis: With Maharashtra accounting for 7% of India's premium liquor consumption, the new policy could generate an additional $1.56 billion annually, yet it may also deter foreign investment, affecting overall market vitality and growth prospects.
- Future Legal Proceedings: The Mumbai High Court is set to hear the case on December 9, and an unfavorable ruling for foreign firms could exacerbate competitive inequalities within the industry, reshaping future market dynamics.
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Analyst Views on ALLE
Wall Street analysts forecast ALLE stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for ALLE is 179.29 USD with a low forecast of 165.00 USD and a high forecast of 190.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
7 Analyst Rating
1 Buy
6 Hold
0 Sell
Hold
Current: 164.900
Low
165.00
Averages
179.29
High
190.00
Current: 164.900
Low
165.00
Averages
179.29
High
190.00
About ALLE
Allegion plc is a global security products and solutions provider. The Company secures people and assets with a range of solutions for homes, businesses, schools and institutions. Its Allegion Americas segment is a provider of security products, services and solutions throughout North America. It sells a range of products and solutions, including locks, locksets, key systems, door controls and systems, exit devices, doors, accessories, electronic security products, access control systems and software and service solutions to customers in commercial, institutional, and residential facilities. Its Allegion International segment provides security products, services and solutions primarily throughout Europe, Asia and Oceania. The segment offers end-users a range of products, services and solutions, including locks, locksets, portable locks, key systems, door closers and systems, and others. Its brands include CISA, Interflex, LCN, Schlage, SimonsVoss, Von Duprin, Trimco and others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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