DBGI Launches AVO Clothing Activation at University of Mississippi
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 17 2025
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DBGI announced its first activation AVO clothing activation at the University of Mississippi for the home playoff game featuring the Tulane Green Wave vs. The Ole Miss Rebels this Saturday, December 20th in Oxford, MS. The first Ole Miss product capsule collection launched online.
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About DBGI
Digital Brands Group, Inc. offers a variety of apparel products through direct-to-consumer and wholesale distribution. The Company’s portfolio consists of five brands: Bailey 44, DSTLD, Stateside, Sundry, and Avo. Bailey 44 is primarily a wholesale brand, which are transitioning to a digital, direct-to-consumer brand. DSTLD is a digital direct-to-consumer brand which offers stylish garments without the luxury retail markup, valuing customer experience over labels. Stateside is a wholesale brand, which is an elevated brand with all knitting, dyeing, cutting and sewing sourced and manufactured locally in Los Angeles. Sundry offers a collection of women’s clothing, including dresses, shirts, sweaters, skirts, shorts, athleisure bottoms and other accessory products. Sundry’s products are coastal casual and consist of colorful designs. Avo is a womens brand that offers t-shirts, sweats, dresses, sweaters and athleisure.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
