Birla's paints unit files antitrust case against India's Asian Paints, sources say
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jun 06 2025
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Source: Reuters
Antitrust Complaint Filed: Aditya Birla Group's paints venture, Birla Opus, has filed an antitrust complaint against market leader Asian Paints, alleging abuse of market position and anti-competitive practices as it seeks to challenge Asian Paints' 52% market share.
Competition Commission Review: The Competition Commission of India (CCI) is reviewing the complaint, which includes allegations that Asian Paints pressured retailers not to stock Birla Opus products, while Asian Paints maintains that its growth indicates no barriers to competition.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
