Baird Medical Appoints New CEO to Accelerate U.S. Market Expansion
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 03 2025
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Source: PRnewswire
- Leadership Change: Baird Medical appoints Mark Saxton as CEO of its U.S. subsidiary, leveraging his 25 years of experience in the medical device sector to drive rapid growth in the U.S. market.
- Market Expansion Strategy: Saxton's successful track record at VNUS Medical, where he doubled annual revenue from $49M to over $100M, is expected to unlock new market opportunities for Baird Medical's Microwave Ablation technology.
- Innovative Technology Advantage: Baird Medical's Microwave Ablation platform offers significant benefits in minimally invasive care, and Saxton will focus on enhancing patient access while building long-term value for shareholders.
- Global Market Presence: Baird Medical leads the thyroid microwave ablation device market in China, and Saxton's leadership is anticipated to further propel its commercial expansion across over 20 countries worldwide.
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About BDMD
Baird Medical Investment Holdings Ltd is a holding company primarily engaged in the research and development, manufacture and sales of microwave ablation (MWA) medical devices. The Company’s MWA medical devices primarily include MWA needles and MWA therapeutic apparatus. The Company is also engaged in the sales of other medical devices, including catheters, ventilators, operation tables, medical gloves, syringes and other large medical machines and systems. The proprietary medical devices are used for treatment of benign and malignant tumors, including thyroid nodules, liver cancer, lung cancer and breast lumps. The Company primarily conducts its businesses in the domestic market.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Baird Medical Successfully Concludes Gynecological Microwave Ablation Masterclass in Shanghai
- Effective Training: Baird Medical's Gynecological Microwave Ablation Masterclass in Shanghai attracted numerous physicians from Asia, enhancing their expertise in treating benign gynecological conditions through a curriculum that combines theory and practical application, thus promoting the adoption of minimally invasive treatments.
- In-Depth Technology Application: Led by Dr. Xiaoming Gong of Weheal, the event featured expert lectures and live case observations, providing participants with critical insights into clinical applications and techniques, thereby enhancing the clinical practice capabilities of regional physicians.
- Market Leadership Reinforced: Baird Medical maintains its leading position in the thyroid microwave ablation device market in China, and this Masterclass further solidifies its market influence in minimally invasive healthcare, laying the groundwork for future business expansion.
- Global Strategic Layout: The company is committed to promoting its minimally invasive treatment products in over 20 countries worldwide, fostering strategic collaborations with leading academic institutions to drive technological innovation and market expansion, ultimately improving patient treatment outcomes.

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Baird Medical Successfully Concludes Gynecological Microwave Ablation Masterclass in Shanghai
- Successful Training: Baird Medical successfully concluded its Gynecological Microwave Ablation Masterclass in Shanghai, led by Dr. Xiaoming Gong of Weheal, aimed at enhancing procedural expertise in treating benign gynecological conditions, thereby reinforcing the company's leadership in minimally invasive technology.
- Rigorous Curriculum: The program offered a comprehensive curriculum focused on the application of the company's proprietary technology for microwave ablation, ensuring participants master the latest medical techniques to improve patient treatment outcomes and satisfaction.
- Market Leadership: By hosting this masterclass, Baird Medical not only showcased its expertise in microwave ablation technology but also strengthened partnerships with healthcare institutions, further expanding its market influence.
- Future Growth Potential: The successful execution of this event signifies the company's ongoing commitment to education and training, which is expected to lay a solid foundation for future business growth and technology dissemination.

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