Apple's New MacBook Pro Launching in 2026 with M5 Pro and M5 Max Chips
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
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Source: Yahoo Finance
- Hardware Launch Preview: Apple is set to unveil the new MacBook Pro models on January 28, 2026, featuring the M5 Pro and M5 Max chips, which are expected to enhance performance for professional users.
- Creator Studio Service: The newly launched Creator Studio service will offer professional creative apps for a monthly subscription of $12.99, likely creating a synergistic effect with the new MacBook Pro release.
- Market Positioning Analysis: The Creator Studio and the new MacBook Pro target the same professional audience, indicating Apple's strategy to enhance user engagement and market competitiveness through integrated hardware and software services.
- Historical Release Pattern: Following the October 2024 launch of the M4 series and the March 2025 release of the M4 MacBook Air, Apple is expected to continue this pattern in 2026, further solidifying its leadership in the high-end laptop market.
Analyst Views on AAPL
Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is 289.17 USD with a low forecast of 225.00 USD and a high forecast of 345.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
35 Analyst Rating
21 Buy
12 Hold
2 Sell
Moderate Buy
Current: 258.210
Low
225.00
Averages
289.17
High
345.00
Current: 258.210
Low
225.00
Averages
289.17
High
345.00
About AAPL
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.





