Anta Sports considers Puma offer amid competition from Chinese and Japanese rivals
Anta Sports' Interest in Puma: Chinese sportswear maker Anta Sports is exploring a potential bid for Puma, working with a financial adviser and considering a partnership with private equity investors.
Competition for Puma: Other companies, including Li Ning and Asics, are also evaluating opportunities to acquire Puma, which is facing declining sales and increased competition in the sportswear market.
Puma's Financial Challenges: Puma's share price has dropped significantly, leading to a market capitalization of approximately €2.5 billion, while the expectations of its main shareholder, the Pinault family, may hinder any potential deals.
Management Changes at Puma: Amidst financial struggles, Puma has seen leadership changes, including the dismissal of CEO Arne Freundt and the appointment of former Adidas executives to key positions.
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