Adidas apologises for sandal appropriating Indigenous Mexican design
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Aug 11 2025
0mins
Source: Reuters
Adidas Apology: Adidas has apologized for launching a shoe that mimicked traditional Indigenous huarache sandals without proper attribution, following criticism from Mexico's President Claudia Sheinbaum and local officials.
Cultural Sensitivity in Fashion: The incident highlights the growing scrutiny faced by multinational brands regarding cultural appropriation, as seen recently with Prada's similar backlash over Kolhapuri slippers in India.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
