Steak 'n Shake Integrates Bitcoin Payments Globally, Achieves 15% Sales Growth
Written by Ohris M. Greyoon, Blockchain & Crypto Expert
Source: Coinmarketcap
Updated: Dec 28 2025- Bitcoin Payment Integration: Steak 'n Shake announced a global rollout of Bitcoin payments starting May 16, 2025, which is expected to enhance customer engagement and drive sales growth by reducing transaction fees by 50%.
- Significant Sales Growth: Since implementing Bitcoin payments, Steak 'n Shake has seen a 15% increase in same-store sales, reflecting customer acceptance of the new payment method and potentially prompting other fast-food chains to adopt similar strategies.
- Strategic Partnership: The collaboration with Fold Holdings Inc. allows customers to earn Bitcoin rewards through everyday purchases, which not only enhances customer loyalty but also further embeds cryptocurrency into daily transactions.
- Far-Reaching Industry Impact: Steak 'n Shake's Bitcoin payment initiative is viewed as a pivotal step towards mainstream cryptocurrency adoption, potentially influencing future payment models in the fast food and retail sectors, driving the industry towards digital currency integration.
About the author
Ohris M. Greyoon
Ohris M. Greyoon holds a Master’s in Computer Science from MIT and has 10 years of experience in blockchain technology and cryptocurrency markets. A pioneer in decentralized finance (DeFi) analysis, he leads Intellectia’s Crypto News, offering cutting-edge insights into digital assets.
