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Meme Coins Remain Popular: In 2025, meme coins captured 25.02% of global investor attention, with the main meme coin narrative leading at 12.48%, despite a slight decline from the previous year.
AI Crypto Gaining Traction: AI-related crypto narratives saw a significant increase in interest, accounting for 22.39% of attention, with AI agents experiencing the most notable growth, rising to 5.03% market share.
Decline of Real-World Assets: Real-world assets (RWA) fell out of the top three crypto narratives, dropping to fourth place with a share of 4.98%, down from 8.64% in 2024.
Stablecoins on the Rise: Stablecoins improved their ranking significantly, moving from 31st to 16th place, with their narrative interest increasing from 0.48% to 1.69%, indicating growing activity in the sector.
