Digital Asset Treasury Firms Face Survival Pressure, Potential Shakeout by 2026
Written by Ohris M. Greyoon, Blockchain & Crypto Expert
Source: Coinmarketcap
Updated: Dec 29 2025- Bleak Market Outlook: As competition intensifies, many digital asset treasury firms that rapidly expanded in 2025 may face survival challenges by 2026, particularly those relying solely on holding altcoins, which may struggle to maintain their valuations.
- Asset Management Challenges: Altan Tutar, CEO of MoreMarkets, warns that companies focused on altcoins could be the first casualties, as they may find it difficult to sustain valuations above their net asset value, forcing them to sell assets during downturns to cover operational costs.
- Surge in Bitcoin Holders: Ryan Chow of Solv Protocol notes that the number of companies holding Bitcoin surged from about 70 at the beginning of 2025 to over 130 by mid-year, but merely holding Bitcoin does not guarantee growth, and many of these firms are likely to fail in the next market downturn.
- Intensifying Competition: Vincent Chok, CEO of First Digital, argues that competition from crypto exchange-traded funds (ETFs) is increasing pressure on treasury firms, necessitating a shift towards more traditional financial standards to remain relevant and survive into the next cycle.
About the author
Ohris M. Greyoon
Ohris M. Greyoon holds a Master’s in Computer Science from MIT and has 10 years of experience in blockchain technology and cryptocurrency markets. A pioneer in decentralized finance (DeFi) analysis, he leads Intellectia’s Crypto News, offering cutting-edge insights into digital assets.
