Trade Desk (TTD) Shares Hit 52-Week Low Amid Tariff Threats
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
0mins
Source: Benzinga
- Stock Decline: Trade Desk shares fell 3.75% to $34.15 on Tuesday, marking a new 52-week low, reflecting investor flight from high-multiple growth stocks amid President Trump's tariff threats on goods from several countries.
- Ad Spend Pressure: The potential 10% tariffs on goods from targeted countries could compress margins for Trade Desk's advertisers, particularly luxury and industrial exporters reliant on U.S. demand, leading to reduced marketing budgets that may impact the company's ad revenue and market share.
- Analyst Downgrade: Despite Trade Desk posting an 18% year-over-year revenue growth to $739 million in its latest earnings report, BofA Securities analyst cut the price target from $49 to $40, indicating concerns over macroeconomic headwinds from tariffs, despite the company's solid execution.
- Weak Market Momentum: The stock is currently trading below both its 20-day and 100-day simple moving averages, indicating bearish momentum in the short term, with a 72.56% decline over the past 12 months, prompting investors to approach the upcoming earnings report with caution.
Analyst Views on TTD
Wall Street analysts forecast TTD stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for TTD is 59.68 USD with a low forecast of 39.00 USD and a high forecast of 90.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
25 Analyst Rating
15 Buy
9 Hold
1 Sell
Moderate Buy
Current: 35.480
Low
39.00
Averages
59.68
High
90.00
Current: 35.480
Low
39.00
Averages
59.68
High
90.00
About TTD
The Trade Desk, Inc. is a global advertising technology company. The Company offers a self-service, cloud-based ad-buying platform that empowers its clients to plan, manage, optimize and measure more expressive data-driven digital advertising campaigns. Its platform allows clients to execute integrated campaigns across ad formats and channels, including connected television (CTV) and other video, display, audio, and native, on a multitude of devices, such as televisions, streaming devices, mobile devices, computers and digital-out-of-home devices. Its platform’s integrations with inventory, publisher and data partners provide ad buyers reach and decisioning capabilities, and its enterprise application programming interfaces (APIs) enable its clients to customize and expand platform functionality. Its platform provides auto-optimization features that allow buyers to automate their campaigns and support them with computer-generated modeling and decision-making.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.





