Optimum Rejects TEGNA's 30% and 50% Price Hikes for TV Services
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 17 2025
0mins
Source: Newsfilter
- Price Resistance: Optimum forcefully rejects TEGNA's demands for a 30% increase for major networks and a 50% hike for the CW, arguing that such requests are disconnected from market realities and could significantly inflate customer bills, negatively impacting customer satisfaction and loyalty.
- Industry Consolidation Warning: The price hike demands from TEGNA are closely linked to the impending merger with Nexstar, with Optimum highlighting that this consolidation could further limit consumer choices and may attract regulatory scrutiny, affecting the competitive landscape of the industry.
- Consumer Rights Advocacy: Optimum emphasizes that consumers desire real choice and value rather than skyrocketing bills driven by broadcasters' unwillingness to evolve, a stance that could influence its market image and customer base.
- Future Collaboration Outlook: Optimum calls for broadcasters to partner in developing new, affordable viewing solutions that meet modern consumer demands, warning that failure to reach consensus may impact future business collaboration opportunities.
Analyst Views on OPTU
About OPTU
Optimum Communications, Inc., formerly Altice USA, Inc., is a broadband communications and video services provider in the United States, delivering broadband, video, mobile, proprietary content and advertising services to residential and business customers across approximately 21 states through its Optimum brand. The Company operates Optimum Media, an advanced advertising and data business, which provides audience-based, multiscreen advertising solutions to local, regional and national businesses and advertising clients. Its footprint extends across various states (primarily in the New York metropolitan area and various markets in the south-central United States) through a fiber-rich hybrid-fiber coaxial (HFC) broadband network and a fiber-to-the-home (FTTH) network. The Company also operates News 12, which is focused on delivering hyperlocal news content, covering communities throughout Long Island, the Bronx, Brooklyn, Westchester, Hudson Valley, Connecticut and New Jersey.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
