Chagee Expands to 7,338 Tea Houses in Asia Pacific with 75.3% YoY Growth
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 18 2025
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Source: Newsfilter
- Market Expansion: In 2025, Chagee successfully launched new tea houses in Indonesia, the Philippines, and Vietnam, bringing its global total to 7,338 tea houses with 300 net new locations added in Q3 alone, while overseas GMV surged 75.3% year-over-year to RMB 300.3 million, reflecting strong market demand and brand influence.
- Product Innovation: The collaboration with POP MART to launch a limited-time Green Grape Milk Tea achieved unprecedented cup share on launch day in Malaysia, further solidifying Chagee's market position in Southeast Asia while enhancing brand recognition through cultural initiatives.
- Health Certification: Chagee became the first freshly prepared beverage tea chain in Malaysia to earn the Healthier Dining Programme (HDP) logo, ensuring beverage sugar content is below 5 grams per 100 milliliters, demonstrating the company's commitment to health and enhancing consumer trust.
- Inclusive Experience: The Signing Store in Singapore represents Southeast Asia's first inclusive tea experience, featuring accessible environments and sign language education, showcasing Chagee's innovation in social responsibility and further enhancing its brand image.
Analyst Views on CHA
Wall Street analysts forecast CHA stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for CHA is 14.20 USD with a low forecast of 14.20 USD and a high forecast of 14.20 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
1 Analyst Rating
0 Buy
0 Hold
1 Sell
Moderate Sell
Current: 12.350
Low
14.20
Averages
14.20
High
14.20
Current: 12.350
Low
14.20
Averages
14.20
High
14.20
About CHA
Chagee Holdings Ltd is a holding company principally engaged in serving healthy and delicious freshly-made tea drinks. The Company’s main products include signature tea latte, teapuccino, iced oriental tea, teaspresso, and other creative tea drinks. The Company sells its products through CHAGEE brand. The Company is committed to providing universally appealing core menu, modernity powered by technology and effectively managed teahouse network. The Company mainly operates its businesses in the domestic and overseas markets.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
