BBWI Hits 52-Week Low Amid Disappointing Earnings
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 20 Nov 25
Source: SeekingAlpha
Shares of Bath & Body Works Inc. (BBWI.N) fell sharply today, hitting a 52-week low as the stock dropped over 13.6% in premarket trading. The decline follows the company's disappointing third-quarter earnings report, which revealed a 1% decrease in net sales to $1.6 billion and earnings per share of $0.37, down from $0.49 last year. Additionally, BBWI has revised its 2025 guidance downward, citing ongoing consumer pressures and tariff impacts, which have contributed to a negative sentiment surrounding the stock. The company's transformation plan, aimed at revitalizing its brand and attracting younger consumers, may take time to yield results, leaving investors cautious in the near term.
Analyst Views on BBWI
Wall Street analysts forecast BBWI stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for BBWI is 20.14 USD with a low forecast of 15.00 USD and a high forecast of 26.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
14 Analyst Rating
4 Buy
10 Hold
0 Sell
Moderate Buy
Current: 21.630
Low
15.00
Averages
20.14
High
26.00
Current: 21.630
Low
15.00
Averages
20.14
High
26.00
About BBWI
Bath & Body Works, Inc. is a global omnichannel retailer focused on personal care and home fragrance. The Company offers a range of fragrances for the body and home, including selling collections for 3-wick candles, home fragrance diffusers, fine fragrance mists, liquid hand soaps, body lotions and body creams. It delivers customers their fragrances in multiple forms and categories. The Company sells merchandise through its retail stores in the United States and Canada, and through its Websites and other channels, under the Bath & Body Works, White Barn and other brand names. The Company’s international business is conducted through franchise, license and wholesale partners. It provides in-store experiences at more than 1,890 Company-operated Bath & Body Works locations in the United States and Canada, more than 525 international franchised locations and an online storefront at bathandbodyworks.com. Additionally, it offers a buy online pick-up in-store (BOPIS) option.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
