TrustLinq Aims to Address the Multi-Billion Dollar Usability Challenge in Cryptocurrency (9 Dec)

TrustLinq's Solution: TrustLinq, a Swiss-regulated payments company, addresses the challenge of integrating cryptocurrency into traditional financial systems by providing a regulated infrastructure that allows crypto holdings to fund fiat transactions in over 70 currencies without needing a bank account.

Market Gap: Despite approximately 580 million cryptocurrency holders globally, only about 15,000 merchants accept it directly, highlighting a significant usability gap in the market that TrustLinq aims to bridge.

Operational Framework: The platform operates under strict Swiss regulations, incorporating secure asset-handling processes and multi-jurisdictional settlement connectivity, making it difficult to replicate due to regulatory and technical requirements.

Emerging Infrastructure Category: TrustLinq is part of a new financial technology category that enables self-custodial cryptocurrency to be converted into fiat payments through regulated networks, allowing users to maintain control of their digital assets while facilitating transactions.