Mugafi, an AI-driven studio, collaborates with Avalanche to tokenize entertainment intellectual property.

Mugafi and Avalanche Partnership: Mugafi has partnered with Avalanche to tokenize entertainment IP, enabling creators to finance and distribute projects directly onchain, with a goal of exceeding $1 billion in annual IP financing throughput.

AI-Driven Evaluation: Mugafi's AI systems evaluate projects based on thousands of scripts and story structures before they are financed onchain, supporting over 1,500 creator and studio opportunities across various regions.

Emerging Trends in Web3: The initiative reflects a growing trend in the entertainment industry to bring IP onchain, with other companies like Animoca Brands and PIP Labs also exploring tokenization and rights management in the Web3 space.

PIP Labs and Story Protocol: PIP Labs has developed Story Protocol, a blockchain designed for managing intellectual property onchain, allowing creators to tokenize their work and maintain control over its use, supported by significant funding from investors.