TVS Motor Company Showcases Its Global Vision with Impressive Debut at EICMA
TVS Motor Company Debuts at EICMA 2025: TVS Motor Company showcased six new products, including the TVS RTX 300 adventure tourer and electric scooters like the TVS X and TVS M1-S, emphasizing their commitment to innovation and expansion in the European market.
Innovative Concepts and Technology: The company introduced groundbreaking concepts such as the TVS Tangent RR, eFX three O, and RTR HyprStunt, alongside advanced connected technologies like AR-enabled helmets and SmartXonnect for enhanced rider experience.
Norton Brand Revival: TVS highlighted the revival of the Norton brand, showcasing its rich history and commitment to premium motorcycling, supported by a £200 million investment over five years.
Focus on Sustainable Mobility: TVS aims to redefine urban mobility with its electric offerings, combining global design sensibilities with local innovation, and plans to launch several models in Europe by the end of 2026.
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