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  5. McDonald’s Sees Increased Customer Spending as Sales Exceed Expectations Once More

McDonald’s Sees Increased Customer Spending as Sales Exceed Expectations Once More

Written by Emily J. Thompson, Senior Investment Analyst
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MCD.N+0.87%
Source: MarketWatch
Updated: Nov 05 2025
0mins
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Source: MarketWatch
  • Sales Performance: McDonald’s Corp. exceeded Wall Street’s sales expectations in its third-quarter results, with global comparable sales rising 3.6% year-over-year.

  • Affordability Strategy: The company's recent efforts to make meals more affordable appear to be positively impacting sales, contributing to the growth that surpassed the FactSet consensus estimate of 3.5%.

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MCD.N
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Analyst Views on MCD
Wall Street analysts forecast MCD stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for MCD is 324.58 USD with a low forecast of 130.00 USD and a high forecast of 375.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
23 Analyst Rating
Wall Street analysts forecast MCD stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for MCD is 324.58 USD with a low forecast of 130.00 USD and a high forecast of 375.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
11 Buy
12 Hold
0 Sell
Moderate Buy
Current: 308.540
sliders
Low
130.00
Averages
324.58
High
375.00
Current: 308.540
sliders
Low
130.00
Averages
324.58
High
375.00
Guggenheim
Gregory Francfort
Neutral
maintain
$295 -> $310
2025-11-19
Reason
Guggenheim
Gregory Francfort
Price Target
$295 -> $310
2025-11-19
maintain
Neutral
Reason
Guggenheim analyst Gregory Francfort raised the firm's price target on McDonald's to $310 from $295 and keeps a Neutral rating on the shares. McDonald's is posting "reasonably strong" same-store sales growth in the U.S. against a tough backdrop, says the analyst, who expects investors to lean into defensive businesses in an even more challenged top-line backdrop, which could help support shares.
Baird
Neutral
maintain
$322 -> $325
2025-11-06
Reason
Baird
Price Target
$322 -> $325
2025-11-06
maintain
Neutral
Reason
Baird raised the firm's price target on McDonald's to $325 from $322 and keeps a Neutral rating on the shares. The firm updated its model following Q3 results and encouraging update.
Mizuho
Neutral
initiated
$300
2025-10-27
Reason
Mizuho
Price Target
$300
2025-10-27
initiated
Neutral
Reason
Mizuho initiated coverage of McDonald's with a Neutral rating and $300 price target. Mizuho noted that an "aggressive value strategy" is underway to reverse traffic trends at McDonald's, but the firm added that this strategy would limit the company's U.S. margin visibility. Mizuho concluded that McDonald's current valuation "correctly reflects the above dynamic."
Barclays
Overweight
maintain
$360 -> $362
2025-10-22
Reason
Barclays
Price Target
$360 -> $362
2025-10-22
maintain
Overweight
Reason
Barclays raised the firm's price target on McDonald's to $362 from $360 and keeps an Overweight rating on the shares as part of a Q3 preview for the restaurant group. Comparable sales were "choppy" in the quarter, slowing in September despite an uptick in value offers, with fast casual most impacted, the analyst tells investors in a research note. The firm adds that food inflation spiked for select items, with some restaurants reverting to price despite ongoing traffic weakness.
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About MCD
McDonald's Corporation is a global foodservice retailer. Its segment includes U.S., International Operated Markets, and International Developmental Licensed Markets & Corporate. The U.S. segment is its largest market and is 95% franchised. The International Operated Markets segment is comprised of markets, or countries in which it operates and franchises restaurants, including Australia, Canada, France, Germany, Italy, Poland, Spain, and the United Kingdom. This segment is 89% franchised. The International Developmental Licensed Markets & Corporate segment is comprised of developmental licensee and affiliate markets, including equity method investments in China and Japan. This segment is 99% franchised. Its menu features hamburgers and cheeseburgers, the Big Mac, the Quarter Pounder with Cheese, the Filet-O-Fish, and several chicken sandwiches, such as the McChicken and McCrispy as well as Chicken McNuggets, Fries, shakes, sundaes, cookies, soft drinks, coffee, and other beverages.

About the author

Emily J. Thompson
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Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.

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